Evans Library: Business: Business Sources

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Recommended Business Sources

The Evans Library provides online access to a large number of business related journals. You can search for articles by clicking on the links below. Need more help? Ask a librarian.

These books can be found in the 1st floor Reference section or the 2nd floor Circulating section of the Evans Library. If you need help, ask a Librarian!

Building buzz to beat the big boys : word-of-mouth marketing for small businesses / Steve O’Leary and Kim Sheehan. by Steve O’Leary and Kim Sheehan
Call Number: HF5827.95 .O44 2008
ISBN: 0313345988
O'Leary (CEO of an advertising agency in Orange County, CA) and Sheehan (communications and advertising, U. of Oregon) share lessons learned from working with clients in the changing marketing environment. They offer 'action ideas' for progressing from defining one's trading area and customers, to establishing an online community and tracking the results. Ethical considerations regarded information collection are treated. Appendices include marketing toolboxes on these processes. Annotation ©2008 Book News, Inc., Portland, OR (booknews.com)
Business for beginners : from research and business plans to money, marketing and the law by Frances McGuckin.
Call Number: HD62.5 .M387 2005
This guide offers practical advice on choosing which type of business to start or buy, reading a financial statement, researching the market, estimating start-up expenses, and writing a business plan. The author outlines specific points to consider when deciding whether to incorporate, when to seek the advice of a lawyer, and how to market the business. Originally published in 1997 by Productive Publications. Annotation ©2004 Book News, Inc., Portland, OR (booknews.com)
Book of Lists by Capital District Business Review
Call Number: Ref HF3163 .A3 B66
From the Publisher: "The Book of Lists has become a comprehensive resource for doing business in New York's Capital Region. It has become an essential go-to guide for business leaders to find leads and grow their business."
Proquest Statistical Abstract of the United States 2016 by Bernan Press Staff; ProQuest LLC Staff
Call Number: HA202 2016
ISBN: 1598887297
Publication Date: 2016
"Published since 1878 [this] is the best-know statistical reference publication...As a comprehensive collection of statistics on the social, political and economic conditions of the United States...."
Mastering guerrilla marketing : 100 profit-producing insights you can take to the bank by Jay Conrad Levinson
Call Number: HF5415 .L4796 1999
ISBN: 0395908752
Inspire! : why customers come back by Jim Champy
Call Number: HF5415 .C48244 2009
ISBN: 0131361880

Stay current, stay informed! Recently published books on topics related to the business world are now available in e-format. Click on the links below to begin reading. If you need help, ask a Librarian!

Business eBooks

Streaming films specific to business students through Films on Demand are available on this page. A short tutorial on using Films on Demand is below. If you need help ask a Librarian!

Business Films on Demand

AllBusiness
This comprehensive site, a product of Dun & Bradstreet, contains profiles of more than 14,000 companies in the US as well as articles, advice, and business tools on credit, careers, disaster planning, franchises, finance and accounting, taxation, green business, manufacturing, labor and employment, starting a business, and technology and law.
Business Plan Webinar
Business planning expert Tim Berry explains how to develop your business by developing a business plan in this 8-part web seminar cosponsored by the Small Business Administration and Palo Alto Software. Courtesy of Youtube.com and http://www.bplans.com
(NY) Business First
New York First is a business-focused portal to the wealth of incentives, programs and resources available to companies – large and small – within New York State and those that choose to relocate here (description taken from website).
United States statistics
Find data about the U.S., such as maps and population, demographic, and economic data.

In American FactFinder you can obtain data in the form of maps, tables, and reports from a variety of Census Bureau sources. From the Main Page find links to data in American FactFinder and other Census Bureau sites:

New users will find data and maps on the most popular topics for their area by clicking on the following buttons from the Main Page:

Fact Sheet for quick access to basic demographic, social and economic data on your city, town, county or state or ZIP Code.
People to find more popular tables on a variety of topics (age, education, income, race and more) for your area.
Housing to find popular tables on home values, ownership, housing characteristics and mortgage.
Business and Government for data on housing starts, government finances, foreign trade and more.
About the Data - Censuses and Surveys to learn more about how the Census Bureau organizes and presents data from many sources
Use the Help button at the top of each page to go to specific help for the page you are on, and for more information about the site.
Read the introduction to the main page of American Factfinder for basic background on using the site.

Business

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Recommended Business Sources