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BUS204-Advertising

Market Research Companies

Advertisers depend on timely & accurate research to plan good advertising. Many market research companies are available to serve those research needs. Below are links to some of those research companies.

Marketing Research Organizations & Publications

In addition to the Market Research Companies above, you can find more information about advertising & marketing with these links. 

Art Directors

Copywriters & Art Directors require many resources while doing thier jobs. Below are some resources available to assist those folks.

Where to Advertise - Media Planning Resources

The following websites can be used to compare media outlets (TV, Magazines, Internet) and to choose specific media outlets such as specific magazines titles, cable TV channels, local radio stations, or websites.

Media Buying Services

Now that you have decided where to advertise, you have to pay for it. Use these links to get information on who can help your agency and the services they provide.

Copywriters

Copywriters & Art Directors require many resources while doing thier jobs. Below are some resources available to assist those folks.